Pearce Lashmett brings a high degree of professionalism as well as strong marketing and management skills to every transaction. Native to Illinois, Pearce worked for more than six years as the national sales and marketing director of a high-end custom architectural products manufacturer in New York City. Pearce attributes much of his professional success to his formal education, having degrees from both the University of Illinois and Parsons School of Design in New York City. Experienced and familiar with all types of real estate and construction periods, Pearce has a particular interest is high-end vintage condominiums and cooperative units. Having served on boards for both ownership types in New York and Chicago, Pearce has restored and renovated several vintage units for himself as well as for others.
Whether working with sellers or buyers Pearce makes a significant investment in the properties he sells.
- When working with sellers Pearce analytically assesses the market value and develops a strategic marketing plan to identify and reach the target market. From marketing materials to photography to floorplans and copy writing – Pearce works closely with the seller and actively manages all aspects of the listing to focus attention on the property through the use of high quality web based and print media.
- When working with buyers Pearce listens to and assesses the buyer’s needs to quickly and intelligently identify an appropriate property. He will advise and negotiate the best possible terms as well as facilitate the entire transaction.